Brands Directory
Are your favorite Brands truly Cruelty-Free?
Scan Brands to Check If It’s Cruelty-Free
Introducing First Time Ever, Cruelty-Free Checker.
Keru App scans brands in real-time and tells you if a brand is cruelty-free, its certifications, parent company information and more. You can also share it on social media and spread the word.
No need to look up all the time if a brand is cruelty-free. Keru App tells you the current cruelty-free status on the go.

Cruelty-Free & Vegan Checker iOS App is here!
Check latest Cruelty-Free status and hidden vegan ingredients of any product intantly with Keru App.
A toxic ingredient checker that helps you scan ingredients of beauty products.
Are your beauty products cruelty-free, vegan and clean? Know with Keru.
Get Keru App on App store.
Popular Brands that ain’t Cruelty-Free
These popular brands are often confused to be cruelty-free. But now you know they ain’t. Although we wish they were actually cruelty-free and vegan, it doesn’t change the reality. Simply put, these brands are still testing on animals in one way or another.
Who Owns What?
I’m confused. Who owns what? Who is the parent company of non-cruelty-free brands? Is the owner company cruelty-free?
We got you! Check out our WOW Guide (see what I did there) below.
Popular Brands that are Cruelty-Free
Brands that claim to be and actually are cruelty-free.
Latest Articles
Latest from Cruelty Free Vegan Life. Keru App has 500+ Brands evaluated. Keep on checking as we continue to add more brands.







